If you want to run an event or fund a project, chances are that you’ll need sponsor programs. True Synergy can help you sell, secure and maintain sponsorships and partnerships. We can develop positive partnership and sponsorship programs that generate more revenue and exposure for your association.
Our time in the industry has shown us how to sell sponsorship packages and ensure that both you and the sponsor work towards a mutually beneficial relationship. After all, the happier your sponsor is, the more likely you are to turn a one-off sponsor into a recurring partner. We can help align you align your association with other brands to enhance both parties.
Organising sponsorship for an association event or project is becoming increasingly difficult—advertising budgets are tight, and sponsorship budgets almost non-existent. To be successful, you need the right connections and you need to know exactly how to sell the benefits of providing sponsorship. You must demonstrate exactly how the sponsorship money will be spent, and how the sponsor will benefit.
Our sponsorship program services include:
- Research into potential sponsors who may be interested in your association’s event
- Creation of partnership and sponsorship proposals and packages, and associated collateral such as media kits and conference prospectus’
- Management of the sales process, including cold calling
- Management of sponsor programs contract process
- Ongoing liaison with sponsors and partners to ensure fulfillment of all contractual obligations on both sides